Hello,
Today i am going to discuss a giant brand : Coca Cola.
With the name comes the title, and of course, Coca had always provided us with great quality videos, with great creativity, and of course a never ending budget.
This particular commercial didn't please everybody as usual, and is is a shame (my blog, my opinions, lol).
A lot of Us citizens criticized the ad, telling that it is absurd (and i use an euphemism) that the song "America the beautiful" wasn't sung in english.
Apparently singing a song about America in any language other than English is totally unacceptable to a whole lot of americans.
For my opinion, that is wrong. You need to know, that i also finds wrong that Europeans dont speck better english, or spanish (for example in France, where i live, the english level is drastically low) or that a big majority of people think there is only one type of arabic (theres quite a few actually).
Language is important, very important, the ability to communicate one with another is possible because of it. That whats making us different from other animal species, the ability to describe the world with words.
But languages,as different type of country, well, it has the importance that we give to it. We should be able to accept others way of living as well.
With this super-ball commercial, a good deal of Americans shown they couldn't.
I hope that coca cola won't stop making cheesy, over optimistic commercials, they remind me that dreams still exists.
'Till then,