Affichage des articles dont le libellé est USA. Afficher tous les articles
Affichage des articles dont le libellé est USA. Afficher tous les articles

jeudi 24 avril 2014

On Political correctness...


Hello,


In my search for entertaining commercials around the world, I find out (not surprisingly) that a lot of really great commercials comes from the USA. So i know this is an international commercials blogs, but what can i do? The americans are good at controversial/ funny/ stupid ads.


This one is about cable TV and diplomacy. Political correctness had become so bad in Western that you could almost expect someone to tell you you’re prejudiced if you thought it was weird that someone had wires like a marionette. This commercial both informs (an ad’s primary purpose) and entertains by surprising the audience with a full grown person with wires, like a marionette. 


I think it's smart to talk about political correctness with humor, but i also think its kind of wasted on a free wire TV ad, it would have made much more sense, to use this kind of jokes on a more appropriate product. But when in the USA... 


What do you think about this cute ad on political correctness?
'Till next time, 

mardi 8 avril 2014

The man your men could smell like- the Old Spice ad Campaign



Hello ladies, look at your men, now back to me, now back to your men, now back to me...

The old spice parfume ad is one of the most popular in the world, it had millions of shows on youtube and a great deal of talking about too.

This commercial is special to the 21th  century viewer because he is able to recognize the enormous amount of clichés commercial always served us.

"Look at this, it's an oyster full with two tickets to that thing you love...."
How incredibly cliché (and sexist) is that phrase?
But the old spice marketers are smart, they have made the commercial to look like another genre that a regular viewer can recognize: a parodie.

Also, hey used a naked man for once, and not the ugly kind either (and also, he's black , so bye bye clichés).
Really smart people at old spice, they played on all the right strings and brought us a really funny, catchy, smart commercial.

What do you think about this commercial?

'Till next time,


dimanche 30 mars 2014

Coke’s Wildly Controversial – America The Beautiful – Super Bowl Spot






Hello,

Today i am going to discuss a giant brand : Coca Cola.

With the name comes the title, and of course, Coca had always provided us with great quality videos, with great creativity, and of course a never ending budget.

This particular commercial didn't please everybody as usual, and is is a shame (my blog, my opinions, lol).
A lot of Us citizens criticized the ad, telling that it is absurd (and i use an euphemism) that the song "America the beautiful" wasn't sung in english.

Apparently singing a song about America in any language other than English is totally unacceptable to a whole lot of americans.

For my opinion, that is wrong. You need to know, that i also finds wrong that Europeans dont speck better english, or spanish (for example in France, where i live, the english level is drastically low) or that a big majority of people think there is only one type of arabic (theres quite a few actually).

Language is important, very important, the ability to communicate one with another is possible because of it. That whats making us different from other animal species, the ability to describe the world with words.
But languages,as different type of country, well, it has the importance that we give to it. We should be able to accept others way of living as well.
With this super-ball commercial, a good deal of Americans shown they couldn't.


I hope that coca cola won't stop making cheesy, over optimistic commercials, they remind me that dreams still exists.




'Till then,